Find out how much you can borrow

Call 020 8802 9030 8am to 8pm 7 days a week

Looking for free mortgage advice,the whole of market and application service?

  • We offer mortgage advice free of cost, suggesting the lowest cost deal to suit your personal circumstances and then arrange the London mortgage services for you.
  • We seek the best first time buyer mortgages and next time purchases
  • We also handle remortgages, buy to let mortgages, let to buy, commercial, and mortgages for self-employed.
  • Not tied to any one lender – have access to whole of market.
  • A personal, confidential service, tailored to your individual needs – not subcontracted out to a third party
  • Independent – Working for you, not the lender
  • Mortgages arranged in person or over the phone – on a Saturday or Sunday if required
  • Saves you time and money – securing the best deal for you
  • A fee-free broker service – no fee mortgage advice & application
  • Recommended – “… he was fast, efficient and looked after my interests at all times …” “excellent advice…entirely trustworthy.” “…experience and knowledge shone through” “..made things hassle free” “..quick to respond throughout” “..a very professional and speedy service.”

Please scroll down the page to read all 15 client reviews in full.

Helping clients become first time buyers, move to new properties, raise cash, reduce monthly payments or generate regular incomes for over 20 years

Call David on 020 8802 9030

8am to 8pm – 7 days a week

Our service is free!

Our fee comes from the mortgage lenders who pay us for introducing you to them. But you are under no obligation to use our services

Calculate your potential
purchase price

or call 020 8802 9030 or Email

Use our calculator to provide a guide to your potential purchase price based on your income and deposit

* Required
The figure given could be more than this but could be much less and is for guidance only.
It does not take into account monthly payments on loans, credit cards and other credit payments that will continue after the mortgage starts.
It also does not account for certain other committed expenditure items or relevant deductions that are shown on payslips
It is important to speak to a mortgage broker/adviser for an accurate calculation depending on your individual circumstances

Calculate your monthly
mortgage payments

or call 020 8802 9030or Email

Use our online calculator to work out how much your monthly payments would be.

London Mortgage Advice Ltd – A Mortgage Broker, free-of-cost Service

We will advise you, source the appropriate mortgage, submit it to the lender and then process the application through to completion without taking a fee from you.

We are able to offer you this service because the lender will pay us a fee for introducing you to them.

It is important for you to understand that this does not mean that we will recommend the lender that pays us the most commission.

On the contrary, we will recommend to you the best lender and the mortgage scheme that is most appropriate to your needs.

One of the cornerstones of the policy of the Financial Conduct Authority (FCA) is to make sure that London Mortgage Advice Ltd treats its customers fairly.

We follow this policy and so you can be sure that when we recommend a product and lender to you, the mortgage scheme is the most competitive deal that we are able to arrange for you as a broker.

Not all mortgage advisers offer free advice. Some mortgage broker in London charge you a fee as well as taking the fee from the lender.

In offering free mortgage advice, we take our chances that you will stick with us and allow us to arrange the mortgage for you. But you are under no obligation to do so.

However, we are confident that you will appreciate the time and effort we have given to provide you with a first class service.

London Mortgage Advice
2 Richard Fox House
Queens Drive
N4 2TA

We are a no fee mortgage consultant, London based, located on the border of Hackney N16 & Islington N5, close to Finsbury Park N4, Highbury N5, Stoke Newington N16 and a mile from Harringay N8.

Whether you are looking for a mortgage , re-mortgage, buy to let or you are a first time buyer or looking to buy a new property, at London Mortgage Advice, you get experienced, trustworthy advice, gathered over many years as a professional mortgage broker and advisor.


We are a fee-free London mortgage broker offering free mortgage advice and processing.


We are a whole of market London mortgage broker offering advice for first time buyers, next time buyers,  remortgages, buy to lets and commercial mortgages.


David Sellar has been a mortgage broker in London for over twenty-five years and his company, London Mortgage Advice Limited, has been advising clients for more than 12 years.

Question? Please call
020 8802 9030

Client Reviews

“I would have no hesitation in recommending David, as he was fast, efficient and looked after my interests at all times; so much so that when a better deal came up he informed me straight away”

Milan Bojkovic

“David Sellar of London Mortgage Advice gave us excellent advice and helped us find the right mortgage for our circumstances. He also helped us renew this when new opportunities came along. I found David to be entirely trustworthy, and concerned to ensure his clients’ interests were well served. It was always a pleasure to see him, and good to know he was ‘on our side’ in the murky world of personal finance.”

Su Kingsley

“As a first time buyer with a small deposit I needed advice to find a deal that would be affordable but where the costs were also competitive. London Mortgage Advice found me the ideal lender. The service was fast and friendly and they did not charge a fee.”

Wayne Foley

“London Mortgage Advice have been advising me for nearly 5 years on my residential and buy to let properties. Being extremely busy with my job, I need a Company I can trust, who know my circumstances and who will look after my interests. London Mortgage Advice have fulfilled those requirements to my complete satisfaction.”

Swithun Mason

“I have been dealing with London Mortgage Advice for a number of years and would recommend them to provide a good mortgage service.”

Mohammad Waqi

“I cannot recommend David and London Mortgage Advice enough. He made what was a stressful time much easier and straightforward. My mortgage application was particularly complicated and he took it all in his stride. His experience and knowledge shone through throughout the whole process. And to make things even better, there is no charge from David, he gets his fee from the lender, so it cost me nothing and it saved me so much time, as he did all the communication with the banks. 10/10 service.”

Tanya Richards

“I just wanted to let you know that we finally exchanged on Friday and completion will be on the 22nd June 2016. I just wanted to say thank you for your help with everything. You have been such a great help to me as before I contacted you I did not think that I would ever be able to get a mortgage on my salary alone. Anyway thanks again and I wish you the best. Kind regards”

Marilyn Owusu

“David has dealt with three re-mortgages for me over the last 18 months. He is very straight-forward to deal with, open to your ideas, but also offers good advice as well. His knowledge of the market and different lenders criteria (and their fit with your situation) is exceptional. He also has strong relationships with lenders and can quickly help you resolve any information or diligence requests quickly and practically. He is a man who can get things done!”


“Big thanks to David Sellar for a quick, stress free and professional service. He helped me all along the process of finding a suitable mortgage and secure the best deal for me. Very grateful to David for his wonderful service!”

Viktoriya Kettyle

“I am a full time landlord with multiple properties in London. I have used Dave on numerous occasions for all my BTL mortgages and remortgages. His service is impeccable and has always come through for me on each of my mortgages. Always able to get a hold of on the phone or email and if he’s on the phone he calls you straight back. I would thoroughly recommend Dave at London Mortgage Advice and will be using him again on any of my new purchases or re mortgages.”

Justian (Landlord London)

“I just wanted to thank you for assisting us on the purchase of our house. You have been very professional and proactive. I will not hesitate to forward your contact details if someone asks to suggest a good mortgage advisor.”

Andrea & Laura

“Just wanted to express my gratitude for the speedy service and assistance David at London Mortgage Advice gave me with my BTL remortgage. He was fast, kept me updated every step of the way and made things hassle free. Will definitely recommend him for a smooth transaction and a genuine fee free service.Thanks again!”

Lynsey Durrant

“David helped me to remortgage my flat and was very helpful and quick to respond throughout the whole process. When I was unable to complete on the first mortgage due to personal reasons, he managed to find an alternative deal and I now have a much more suitable mortgage than I did before.”

Nigel Chiplen (Architect)

“DAVID SELLAR provided me with a very professional and speedy service, I am very grateful for the advice you gave me in finding me the best possible mortgage available. I was recommended London mortgage advice through a friend who had used their services before and I was not disappointed a truly world class service and definitely the best mortgage advice service on the market.”


David’s help and guidance through the complicated (and new to us as first time buyers) process of buying a house in the UK was invaluable. We had a particularly stressful process and David was there the whole time to offer help and support but no pressure which was quite unlike other brokers we engaged with. His responses were timely and accurate, we will certainly be using David for all our mortgage requirements moving forwards. And best of all it was free! I would strongly recommend anyone looking for a mortgage to talk to David.

patrick billy

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Treating Customers Fairly

TCF Objectives Statement

London Mortgage Advice is committed to ensuring that the Financial Conduct Authority principle of treating customers fairly (TCF) is applied in all areas of our day to day business activities.

In adopting the TCF principle we recognize that fair treatment of our customers is about adding value to the service we offer by aiming to:

  • protect the interests of our customers at each stage of the product life cycle, from promotion right through to after sales service
  • meet as best we can the unique needs of each customer by offering a transparent, efficient and professional service, and constantly reviewing our service to identify areas for improvement
  • In practical terms for the different areas of our business this means:
    ensuring that promotional material is clear, compliant, jargon free and appropriately targeted
  • ensuring that we have thorough knowledge on all products we advise on or sell, understand who they are and aren’t suitable for, and are encouraged to challenge product providers where they spot inconsistencies, ambiguities or potential unfairness in the product literature or product features
  • operating sales remuneration systems which assure fairness to the customer as well as customer satisfaction, rather than only rewarding sales volumes
  • keeping detailed records of customer instructions and profile/attitude to risk, and of the advice and options given before, during and after a sale – to help ensure we treat customers fairly and can deal with any complaints that may arise swiftly and fairly
  • encouraging after sales contact with clients where appropriate to correct or improve on the service already offered
  • ensuring that customer complaints are assessed fairly, promptly and impartially, and in line with FSA deadlines and rules
    improving to service following customer complaints – and monitoring the outcome
  • ensuring that we are kept up to date with relevant training in relation to competence, data protection and other matters directly affecting the quality of service offered to customers
  • keeping abreast of new developments in the principle of TCF
    regularly monitoring and reporting on all of the above TCF activities as part of the company’s monthly statistics/MI, in order to assess TCF performance across the business and recommend changes where appropriate
  • If you are dissatisfied with any aspect of our service that we provide, please write to us at the following address:6 Wakefield Road, London N11 2SU or call us on:0208 802 9030 or email us We subscribe to the Financial Ombudsman Service Issue date 18 September 2008

London Mortgage Advice Ltd is authorized and regulated by the Financial Conduct Authority for residential mortgages and non investment insurance business.

Although London Mortgage Advice Ltd is regulated by FCA, commercial mortgages and most buy-to-let and offshore mortgages are not regulated by the FCA.


London Mortgage Advice ©2015